There are several aspects of writing
in the business world, including organization, grammar, spelling, punctuation,
formatting, and style of writing (i.e. direct and indirect). While all of these
items are very important, organization is, in my opinion, the most important mainly
because it makes messages easier to follow and remember. Without organization,
the message gets lost in a sea of words. One of the most important principles
of organization is described by the acronym OABC, which stands for Opening,
Agenda, Body, and Closing. This blog post will describe each of these and why
they are important.
Opening: A document’s opening, or introduction, is what initially catches a
reader’s eye and persuades him or her to keep reading. It also introduces the
topic by presenting preliminary information. It should be tailored to the type
of message being conveyed. For example, an email conveying bad news would be less
direct than a letter selling a product.
Agenda: This section is comparable to a thesis statement in a research
paper. It provides both the focus of and a basic outline for the rest of the
document; additionally, it gives readers a general idea of where to find
specific information. It generally includes a list of topics to be covered in
the order they will appear.
Body: This is the bulk of the article. It is organized in sync with the
agenda provided in the introductory paragraph. Each of the items listed in the
agenda then becomes a paragraph or section of its own.
Closing: The closing paragraph or section often summarizes what was said,
and links the main ideas together, but most importantly it ought to fit the
purpose of the document. This isn’t the place to provide new information about
the topics covered in the agenda, but it could include requests for action,
contact information, and any other appropriate closing statements.
OABC is a very effective acronym for
organizing pretty much any form of business correspondence. Businesses thrive
on efficiency, which is a result of effective organization. People are busy,
and often do not have time to read lengthy, unorganized messages. Without
organization techniques like OABC, business correspondences run the risk of being
ignored. Organization helps improve communication because it allows the reader
to (1) decide within the first paragraph if the correspondence is relevant, (2)
know generally where to look for information specific to his or her needs, and
(3) scan the document and obtain an idea of its content.
There are many other important tools to remember when writing business correspondence; this great video by Chris Amorosino gives a brief overview. His website is another good resource for business writing tips.